Broadcast Music, Inc., in partnership with New York University’s Tisch School of the Arts, presented an informative “Industry Insider” panel on social media for emerging artists on November 7, 2013, at NYU. The panel was moderated by entertainment attorney David Beame and featured Primary Wave Music’s Digital Marketing Manager Melissa Berlin, INDmusic’s CEO Brandon Martinez, Next Big Sound’s Data Journalist Liv Buli and Roc Nation’s Digital Marketing Manager Maurice Slade. Topics included which social media platforms are breaking new talent, how to monetize social media content and tactics to stand out among the competition. The “Insider” concluded with a Q&A session allowing attendees to ask more specific questions on increasing their social media presence.
Also in attendance from BMI’s New York office were: Samantha Cox, Assistant Vice President, Writer/Publisher Relations; Brandon Jones, Associate Director, Writer/Publisher Relations; Calvin Rosekrans, Associate Director, Writer/Publisher Relations; Jake Simon, Associate Director, Writer/Publisher Relations; and Ian Holder, Associate Director, Writer/Publisher Relations.