‘Industry Insider’ Talks Artist Management
BMI, along with Gibson Guitar and Billboard magazine, sponsored an Industry Insider panel entitled “Artist Management: The Making of a Successful Artist,” Sept. 18 at the BMI New York office. The panel of artist managers discussed the new challenges of management in a do-it-yourself marketplace and delved into topics such as how to market an artist, brand sponsorship, how to build a fan base, and the day-to-day responsibilities. Providing insight were managers Ken Levy (Dan Parish, Aretha Franklin), Stephen Penta (Innerpartysystem), Rich Schaefer (John Legend, Wild Sweet Orange) and Dave Bason (Semi Precious Weapons)
Managers Ken Levy, Stephen Penta, Rich Schaefer, Dave Bason, and BMI’s Glenda Miller and Ben Tischker
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